Widget Advertising
Widget Advertising comes from the same social fabric responsible for the explosion of growth of the Social Media Kings on the web today – YouTube, Wikipedia, Digg and Facebook as examples. We live in a battleground of widigetizing, bookmarking, tagging and syndicating through RSS feeds.
Read more on Widget Advertising over at The Widgeteers Blog
1 comment August 26, 2008
Traffic Overload
Ok you have so many different options of generating traffic you lucky people!
You can generate traffic from article marketing, traffic exchanges, video syndication, social marketing, paid and free advertising – where does it end?
The problem is many new marketers and budding online entrepeneurs are unsure which way to go and the information overload comes into play!
But just like the online Internet Marketing scenerio where inexperienced marketers bunnyhop from one business model to the next, choosing traffic strategy must come down to choosing one and making it work! There is no point in flirting around with different ones and having none of them be remotely effective. Focus on one and move onto the next when the first one is working.
There is a flip side, of course ![]()
Some traffic can be set up and left to just bring traffic in without the need to babysit it. One example is joing an internet advertising network..set it up and forget about it. This way you have traffic coming in and you can focus on another strategy with the feeling of being overwhelmed!
Add comment August 10, 2008
Ad Widget Advertising 2.0
The face of online advertising and internet ad networks is changing fast with all the big players advancing their networks using web 2.0 and other online strategies. Not only that but Television’s viewing audience is currently spending 4 times longer on the Internet than watching television. Big advertisers are spending less money with big TV networks because TV commercials are becoming less and less effective.
The big advertisers are getting turned off by television advertising because it is no longer effective. The attraction of the much more targeted advertising model on the Internet is bringing huge amounts of money online. People are using the Internet more and more and turning away from traditional offline media such as newspapers, television and radio.
Google turned itself into a multi-billion dollar company through the advent of advertising but at an ever increasing cost for the advertiser. There is clearly a big and growing market at stake: the online advertising market is estimated by Microsoft to be worth $40bn today.
Since advertising came online in the form of banners etc in the early days of the web, advertising is converging and evolving into many forms in the new media web 2.0 world.
Online ads are evolving into mini-applications with dynamic content such as widgets that are seemingly taking over the web. Services such as widgetbucks have thrown up online advertising onto another level. The company expects to pull in $10 million in sales this year.
So how could you advertise your website for free using widget advertising?
Coming soon is a new viral free widget advertising network. A group of Internet Marketeers have pooled their various different talents, skills and resources to offer advertisers a choice of Ad blocks and Widgets to get their message across a network of websites in their chosen category
1 comment July 19, 2008
Internet Ad Networks for Business
Ok so you are a business looking to use online Internet Ad Networks to get your message across.
Getting your message across through online advertising is a major concern of many businesses, whether they are Internet based or not. There are plenty of options besides expensive ads in directories and magazines.
Pay per click or impression is now widely used since Google Adwords burst onto the scene, turning Google into a multi-billion dollar company. This gives you the option to just pay for each click you receive with the price dependent on the keyword and how competitive it is and the amount you bid.
Yahoo Marketing and MSN also run PPC accounts which bring in large revenues for these search engine companies.
However, even the cheaper strategy of PPC can become too expensive for many advertisers and some opt for traffic exchanges as well as other cheaper or free forms of advertising.
Here’s a quick rundown of resources you can try.
1. BlogRush:
BlogRush, created by Internet Marketer, John Reese, is a free service that helps bloggers solve their need for more readers for their blog. You simply add a BlogRush Widget to your blog and your Blog posts are then shown on other blog networks.
2. EntreCard – The Entry Card to Blog:
Entrecard is a free exchange network for 125×125 ads. Through this platform you are able to advertise your business using 125×125 banners.
3. AdsFlip – Free Advertising Network:
AdsFlip is a recent free service using their AdsFlip network.
Add comment July 17, 2008